About MFB

Created in 2007 MFB  is known as Belgium’s first fashion blog.
MFB brings cool & premium fashion inspiration strictly selected by Emma and her younger sister Marie Maite.
Unique and professionally curated content covering inspirational outfits, tutorials, travel stories and front row event reports.


Emma Gelaude (1984) is known as a Belgian fashionista starting up her own business at the age of 22.
Emma is a model and television face, runs a personal styling agency and is specialized in the production and styling of fashion campaigns for numerous brands. She published a book and is the official guestblogger for Marie Claire Belgium.

Being regrammed by Karl Lagerfeld, Emma was selected to be the brand face of Starbucks and got featured in the fashion magazine Grazia such as on numerous online (streetstyle) blogs.
As a brand ambassador for Delvaux, Range Rover, Bell & Ross and Club Med she travels and attends fashion events all over the world.
ELLE magazine listed Emma amongst the 20 Belgian fashion influencers to follow on Instagram and L’officiël calls her the Belgian IT-girl.